How do they do it?


Do you find yourself in constant awe of that one friend who always seems to be wearing the latest on-trend denim? How is this possible? How can they afford all of these new jeans? Where are they getting them from? Well, the truth is they know something you don’t. It’s time to let the secret out of the bag and reveal to everyone what your friend and espy clients have known for a long time. This is everything you need to know about the espy denim coupon.


So, what is it exactly?


So you might have received an email recently or got tagged in a social post regarding the espy denim coupon. But what is it? How it works is quite simple, twice a year we provide you with a link to purchase the denim coupon. Coupons cost $29 and entitle you to $71 off any pair of our full-priced 5-pocket denim. There’s a catch though. The coupon is only on sale for a certain period of time and it has an expiry date.




When can I buy them?

We sell the denim coupon twice a year. Because we’re all fashionistas and love new seasonal product the denim coupon usually goes on sale once in Spring and once in Fall. Coincidentally right when all the latest styles and trends are available. Coupons are available online and in-store.


Where can I buy them and how many can I buy?

The easiest way to gain access to the denim coupon is to receive our monthly newsletter. Along with access to the denim coupon, you’ll stay up to date on what’s happening at espy but insider information regarding our sales and special events. When the coupon goes on sale you can buy as many coupons as you’d like. Oh, and once purchased you can use it immediately.


Can someone else use my coupon other than me?

Yes, you can gift your denim coupon to your mom, dad, best friend and even your neighbour.


When does it expire?

The denim coupon expires roughly 5 months after purchase. We’ll always give you the exact expiry date when you buy one, and a heads up before it is set to expire. And don’t worry, the $29 you spend on purchasing a coupon never expires. That means if you can’t make it in to use all your coupons before they expire, or you bought multiples and can’t fill up your demand for jeans, you can use the $29 towards your next purchase in-store!


Are there any restrictions?

Yes, one coupon per one pair of jeans and denim coupons can be only be used for one thing, denim! Full price, 5-pocket denim. That’s it, that’s all. They are not valid for chinos, dress pants, denim jackets, denim dresses, or casual pants.


I thought you get $100 off a pair of jeans, not $71.

You pay $29 and that coupled with the $71 discount equates to $100.


Can I use my coupon on denim purchased online?

No, unfortunately our website does not support denim coupons due to the way that the coupons are split (you pay $29 and we pay $71). If you wish to use your denim coupon without coming into the store, please contact us and we will be able to help you.


What are you waiting for?


espy carries a massive variety of brands including AG, Fidelity, Parker Smith, Mavi, 34 Heritage, DL1961, Seven, and the KOI. We’re super excited to show you all these amazing jeans! We have all the new styles including baggies, wide legs, crops, undone hems, skinnies, and of course your classic every-day blue jean.


We understand how exhausting jean shopping can be. As denim specialists, you can have complete confidence that our team will find the best pair for you and your body type. Whether you’re looking for work jeans, a comfy Sunday casual, or something to wear out on the town, we have got you covered! With espy, jean shopping just got a little less difficult and a little more affordable.


We are Calgary’s #1 Denim Destination!